Black Lives Matter is an activist movement that began as a hashtag (#BlackLivesMatter) after George Zimmerman was acquitted in the shooting death of Trayvon Martin, an unarmed African-American teenager killed in Florida in July 2013. The movement became more widely known and popularized after two high-profile deaths in 2014 of unarmed African-American men (Eric Garner in Staten Island, NY, and Michael Brown in Ferguson, MO) at the hands of police officers who were ultimately not indicted. Since August 2014, ongoing local and national protests and other actions—often sparked by the deaths of other unarmed African Americans—have brought the movement to the public consciousness and conversation. Black Lives Matter, which originated as a hashtag on Twitter and other social media, has since evolved into a “movement.” As of August 2015, more than 1000 Black Lives Matter demonstrations have been held worldwide. Recently, four Black Lives activists released “Campaign Zero,” which includes ten policy solutions developed in conjunction with activists, protestors, and researchers across the country, integrating community demands, input from research organizations, and the President’s Task Force on 21st Century Policing.